Online sales: purchasing preferences
Posted: Tue Jan 07, 2025 8:41 am
One of the most notable trends is the steady growth of online sales in the run-up to Black Friday, which correlates with increased web traffic and the number of products added to shopping carts. This indicates that shoppers are eager to take advantage of Black Friday deals and promotions before the actual event date .
One thing that is noticeable in the ebook data is the croatia number data preference for mobile purchases , which outnumber those made from desktop computers. Mobile devices accounted for 59.79% of all online sales during Black Friday , although this figure decreased slightly compared to the previous year.
Hourly analysis during Black Friday reveals that most mobile sales occurred at 8:00 p.m., an hour earlier than on Black Friday the previous year. On the other hand, desktop sales peaked at 3:00 p.m., likely because consumers were on their PCs during work hours.
One thing that is noticeable in the ebook data is the croatia number data preference for mobile purchases , which outnumber those made from desktop computers. Mobile devices accounted for 59.79% of all online sales during Black Friday , although this figure decreased slightly compared to the previous year.
Hourly analysis during Black Friday reveals that most mobile sales occurred at 8:00 p.m., an hour earlier than on Black Friday the previous year. On the other hand, desktop sales peaked at 3:00 p.m., likely because consumers were on their PCs during work hours.