Come on in your niche
Research viable influencers in your niche and come up with giveaway suggestions.) Go Behind the Scenes When you give current and potential clients behind-the-scenes information, you open several doors. First, you get the opportunity to keep them up to date. Second, you get to brag about your team.
More relevant You can broaden
Third, you become more relatable. You can broaden your content and showcase your personality. Likewise, when potential employees visit your social media accounts, you can introduce them to your company culture, values, vision, mission, CSR activities, diversity and inclusion, etc.
We continue to find that customers prefer
) Live Streaming Surveys consistently find that customers prefer live shop streaming to reading blogs or social media posts. Live stream part of any event on social media to draw more attention, encourage interaction with attendees, and showcase all the good stuff to those who can’t attend in person.
Chat with your customers or
t a live Q&A session. This can help you connect in a way that personalizes your brand and makes your audience feel more connected to you. ) Hashtags and Trends Create a new hashtag for any event you host.
Allow attendees to answer questions directly
You can RSVP to attendees, answer questions, direct your booth, and more. Look for popular hashtags and trends and participate. Everyone can see how relevant you and your brand are while showing off your brand personality. We’ve mentioned hashtags a few times on this list, but in this case, they’re both brand-building and practical.
When you have a product
Build hype Create a social media campaign when you are about to launch a product, service, or event. You can preview your product or run a contest to find out what the product is about. You want to get people talking about your brand to build anticipation and encourage future sales.
You can live chat with your customers or conduc
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