Messaging and social media platforms
Posted: Sun Apr 20, 2025 5:02 am
Encourage proactivity, even if you have to adopt cost-cutting measures. Even more so during the first weeks of the crisis.
Many successful businesses were born during a recession. Others were created with very limited financial resources and credit options.
Think back to the beginning of your business or sales career. What steps did you take to explore the market and sales opportunities? How did you respond when you had limited resources? What did you do when the path forward wasn't clear?
During the COVID-19 crisis, we have seen examples of innovation such as:
Restaurants that offer half-cooked dishes to finish at home
Video platforms with online classes for students who cannot attend school
Personal trainers offer online classes at reduced or free rates. This way, they reach a wider audience and can then use other strategies.
If your company has a draft growth plan, use it as a reference for brainstorming with your team. This meeting can lead to creative solutions for revitalizing the business.
Optimize your sales processes with a focus on savings
It's time to eliminate all the unnecessary clutter from your sales process. In a healthy economy, it's normal to spend 50% of your time on revenue-generating and growth activities.
But if you need to recover your sales, you'll need to make some short-term cuts. The priority is to optimize workloads and save money across the board. For example, you can eliminate sales meetings with no clear focus.
To make the most of your sales time and increase your team's productivity:
Automate call and email management. Reduce manual administrative tasks.
Revamp your follow-up tactics. Optimize your sales reporting and forecasting format. Your goal should be to get back to your ideal sales pace as quickly as possible.
Automate lead generation and use tools to better qualify target customer profiles
Your CRM software should help you identify the stages of your sales bc data indonesia process that you need to adapt or improve during the crisis.
Continue monitoring the health of your company
With your CRM dashboard set up, it's time to analyze some key performance indicators and data trends:
Financial ratios: Use solvency ratios, cash flow, debt, and inventory turnover to gauge your profitability.
Direct Spending Trends: Identify areas where you can better distribute your monthly expenses for better management.
Indirect overhead costs: Monitor your costs to maximize your cash flow.
Customer KPIs: Analyze the size of your customer base, retention rate, repeat customers, and average revenue per customer. This will give you insight into your sales progress.
Later, KPIs will show you which strategies or areas helped you recover sales. And you can create a guide for your sales team to implement.
Many successful businesses were born during a recession. Others were created with very limited financial resources and credit options.
Think back to the beginning of your business or sales career. What steps did you take to explore the market and sales opportunities? How did you respond when you had limited resources? What did you do when the path forward wasn't clear?
During the COVID-19 crisis, we have seen examples of innovation such as:
Restaurants that offer half-cooked dishes to finish at home
Video platforms with online classes for students who cannot attend school
Personal trainers offer online classes at reduced or free rates. This way, they reach a wider audience and can then use other strategies.
If your company has a draft growth plan, use it as a reference for brainstorming with your team. This meeting can lead to creative solutions for revitalizing the business.
Optimize your sales processes with a focus on savings
It's time to eliminate all the unnecessary clutter from your sales process. In a healthy economy, it's normal to spend 50% of your time on revenue-generating and growth activities.
But if you need to recover your sales, you'll need to make some short-term cuts. The priority is to optimize workloads and save money across the board. For example, you can eliminate sales meetings with no clear focus.
To make the most of your sales time and increase your team's productivity:
Automate call and email management. Reduce manual administrative tasks.
Revamp your follow-up tactics. Optimize your sales reporting and forecasting format. Your goal should be to get back to your ideal sales pace as quickly as possible.
Automate lead generation and use tools to better qualify target customer profiles
Your CRM software should help you identify the stages of your sales bc data indonesia process that you need to adapt or improve during the crisis.
Continue monitoring the health of your company
With your CRM dashboard set up, it's time to analyze some key performance indicators and data trends:
Financial ratios: Use solvency ratios, cash flow, debt, and inventory turnover to gauge your profitability.
Direct Spending Trends: Identify areas where you can better distribute your monthly expenses for better management.
Indirect overhead costs: Monitor your costs to maximize your cash flow.
Customer KPIs: Analyze the size of your customer base, retention rate, repeat customers, and average revenue per customer. This will give you insight into your sales progress.
Later, KPIs will show you which strategies or areas helped you recover sales. And you can create a guide for your sales team to implement.