If users who match your audience definition
Posted: Sat Apr 19, 2025 4:39 am
f the audiences you're exporting to Google Ads aren't populating, here are some diagnostics you can try to identify the issue.
Verify that Google Ads remarketing is enable
[GA4] Reasons why audiences are not populating in Google Ads
View the Audience source card in Google Ads
In Google Ads > Audience Manager > Audience Sources , review the cards bahamas whatsapp lead for Google Analytics ( GA4 ) and Firebase to make sure that the users you've identified as your audience are triggering events on your website or app. aren't triggering events, they won't be added to the audience in Google Ads.
View the Audience reports in Google Analytics
In Google Analytics, click Audiences on the left , then in the list that appears, click the relevant audience to see if enough people who fit your audience definition are engaging with your site or app.
Google Analytics Audience Report
View audience definitions in Google Analytics
Verify that Google Ads remarketing is enable
[GA4] Reasons why audiences are not populating in Google Ads
View the Audience source card in Google Ads
In Google Ads > Audience Manager > Audience Sources , review the cards bahamas whatsapp lead for Google Analytics ( GA4 ) and Firebase to make sure that the users you've identified as your audience are triggering events on your website or app. aren't triggering events, they won't be added to the audience in Google Ads.
View the Audience reports in Google Analytics
In Google Analytics, click Audiences on the left , then in the list that appears, click the relevant audience to see if enough people who fit your audience definition are engaging with your site or app.
Google Analytics Audience Report
View audience definitions in Google Analytics