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cessful Influencer Marketing Cases & Key Points Explained [By Campaign Objective]

Posted: Mon Mar 17, 2025 6:18 am
by shammis606
11 Successful Influencer Marketing Cases & Key Points Explained [By Measure Purpose] OGP
Influencer marketing is when companies utilize influencers. As influencers become more commonplace, more and more companies are using influencer marketing.
Here, we will pick out noteworthy examples that can be used as models depending on the purpose of the campaign. We will explain the key points for successful influencer marketing.

TOPICS
[Gaining Awareness] Successful examples of influencer marketing aimed at
[Product Understanding Promotion] Successful Influencer Marketing Cases
[Sales promotion purpose] Successful examples of influencer marketing for a specific purpose
[Building a fanbase and increasing LTV] Success stories of btc users database influencers with specific goals
5 steps to successful influencer marketing
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[Gaining Awareness] Successful examples of influencer marketing aimed at Case Study 1: Product PR and campaign guidance through influencer posts [Oyatsu Company, Ltd.]
Oyatsu Company, a food manufacturer, has been successful in gaining recognition among its target demographic when launching new products.
The company used influencers to promote its high-protein soy snack "BODY STAR," which has the catchphrase "Delicious and easy body building!" The company promoted the product by using influencers who post about muscle training, dieting, yoga, etc., which is likely to reach the product's target demographic of users who are "concerned about sugar" and "highly conscious about muscle training and dieting."


Influencer posts by Maya Miyagawa.A ( @maya_m0901 ), a fitness model who has many followers on Instagram who are interested in training and dieting, have been successful in reaching the target demographic of the company's products directly.
At the same time, they held a "60 Second Circuit Relay" campaign on Instagram, where they posted videos of workouts that could be done at home, and also announced the campaign in influencer posts. This is an example of how influencers are used to promote the campaign and increase awareness of the product .