With goal (target conversion cost)
Posted: Sat Feb 22, 2025 9:26 am
By setting a target conversion cost, you aim to acquire customers at or below the target cost. For example, if the conversion cost is 5,000 yen or less, your goal is to acquire customers for 5,000 yen or less. You can expect albania mobile database efficient conversions while keeping advertising costs down.
No goal
Without a goal, your strategy is simply to maximize the number of conversions. This gives you more freedom since you're not targeting a specific cost. On the other hand, it can be difficult to control costs.
Maximizing conversion value
The goal is to get the highest possible value conversions through your ad campaigns.
In other words, it is a strategy that seeks valuable outcomes, such as selling high-margin products, rather than simply chasing numbers.
Target value set (target ROAS)
By setting a target ROAS (return on advertising costs), you can optimize your return on advertising costs. For example, if you aim for a 300% ROAS, you expect to earn three times the amount of revenue from your advertising costs.
No target value
We do not set goals and aim for a wide range of conversion values. Since we are not aiming for a specific revenue, we can approach a diverse market.
No goal
Without a goal, your strategy is simply to maximize the number of conversions. This gives you more freedom since you're not targeting a specific cost. On the other hand, it can be difficult to control costs.
Maximizing conversion value
The goal is to get the highest possible value conversions through your ad campaigns.
In other words, it is a strategy that seeks valuable outcomes, such as selling high-margin products, rather than simply chasing numbers.
Target value set (target ROAS)
By setting a target ROAS (return on advertising costs), you can optimize your return on advertising costs. For example, if you aim for a 300% ROAS, you expect to earn three times the amount of revenue from your advertising costs.
No target value
We do not set goals and aim for a wide range of conversion values. Since we are not aiming for a specific revenue, we can approach a diverse market.