Heaps Normal: Ascending to the highest levels of normal
Posted: Wed Feb 19, 2025 8:32 am
Coinbase is well-known for rewriting the rules of marketing (as their QR code commercial proved in 2022). Their originality has boosted public awareness of crypto, making the investment seem more approachable and trustworthy—which influenced their positive performance in Q4 2024.
The play: The Little Lessons series transforms crypto education into a miniature immersive experience that captures attention while simplifying complex concepts. If you’re in a highly regulated or misunderstood industry south africa mobile database like finance, consider an artful strategy like Coinbase’s to break down barriers, foster trust and invite curiosity.
Heaps Normal, the Australian non-alcoholic beer company, is on a mission to make drinking less alcohol more normal. As their website says, Heaps Normal beer is for “everyday legends” who simply want to feel their best.
Which makes their “Ascension Program” franchise all the more ironic. In the videos, creator and comedian Lana Kington makes light of wellness culture by claiming that a “non-alcoholic enlightenment journey” will make you a better person. The videos are psychedelic and Y2K-inspired—an aesthetic that feels other-wordly, futuristic and bizarre.
The play: The Little Lessons series transforms crypto education into a miniature immersive experience that captures attention while simplifying complex concepts. If you’re in a highly regulated or misunderstood industry south africa mobile database like finance, consider an artful strategy like Coinbase’s to break down barriers, foster trust and invite curiosity.
Heaps Normal, the Australian non-alcoholic beer company, is on a mission to make drinking less alcohol more normal. As their website says, Heaps Normal beer is for “everyday legends” who simply want to feel their best.
Which makes their “Ascension Program” franchise all the more ironic. In the videos, creator and comedian Lana Kington makes light of wellness culture by claiming that a “non-alcoholic enlightenment journey” will make you a better person. The videos are psychedelic and Y2K-inspired—an aesthetic that feels other-wordly, futuristic and bizarre.