Highlight your latest photoshoot
Posted: Mon Feb 17, 2025 5:11 am
Among Instagram Story ideas for fashion and accessories brands, this one packs a punch. Get the most out of collection and product photo shoots by sharing the polished results and the behind-the-scenes footage to Instagram Stories. This is a great way to repurpose photos that took a ton of time and effort to produce, and to announce new collections and products.
? Read more: Boost Sales With Digital Lookbooks and Lifestyle Photography
25. Use memes and other trends
Social media is powered by honduras mobile database trends, memes, humor, and current events. Tap into what people are talking about by putting a spin on a meme or trending topic in a way that’s relevant for your brand. Remember that the success of using this Story idea relies on being authentic. If your brand has a serious tone, jumping on a funny meme may feel out of step.
Here are two examples of ways brands are jumping on memes, with BarkBox using the dog rating system popularized by WeRateDogs, and The Apartment tapping into Barbie fever in the wake of the movie release:
Instagram Story example sharing memes and trends
When to use this
This Instagram Story idea works best for playful brands. You don’t have to hop on every meme or trend—pick those that work best for your brand and feel like a natural fit.
26. Provide how-tos and tutorials
For products that have a learning curve, it’s a good idea to share how-to guides in your content. An illustrated graphic with step-by-step instructions or a video demonstrating a DIY are content formats you can use to pull off this idea. Work with Instagram influencers to demo your product to get more reach on this type of content.
Here’s how Behr is using Instagram Stories to share how-to content that features its own products.
? Read more: Boost Sales With Digital Lookbooks and Lifestyle Photography
25. Use memes and other trends
Social media is powered by honduras mobile database trends, memes, humor, and current events. Tap into what people are talking about by putting a spin on a meme or trending topic in a way that’s relevant for your brand. Remember that the success of using this Story idea relies on being authentic. If your brand has a serious tone, jumping on a funny meme may feel out of step.
Here are two examples of ways brands are jumping on memes, with BarkBox using the dog rating system popularized by WeRateDogs, and The Apartment tapping into Barbie fever in the wake of the movie release:
Instagram Story example sharing memes and trends
When to use this
This Instagram Story idea works best for playful brands. You don’t have to hop on every meme or trend—pick those that work best for your brand and feel like a natural fit.
26. Provide how-tos and tutorials
For products that have a learning curve, it’s a good idea to share how-to guides in your content. An illustrated graphic with step-by-step instructions or a video demonstrating a DIY are content formats you can use to pull off this idea. Work with Instagram influencers to demo your product to get more reach on this type of content.
Here’s how Behr is using Instagram Stories to share how-to content that features its own products.