Why website traffic influences SEO and how to manipulate it
Posted: Mon Dec 23, 2024 3:54 am
One of the factors that is becoming increasingly important for ranking on Google is the traffic that a content receives. I also present you with 3 ways to “manipulate” it.
Carlos Bravo12
I don't talk much about SEO, you know that there are people who know much more about this topic than I do. When you move in the world of online marketing, it is inevitable to master the basics of web positioning.
web trafficPhoto rights by Fotolia
The most relevant criteria are constantly evolving, so it is japan phone number not enough to have trained once and then forget about the subject. Summer is also a good time to train in SEO.
Today I am going to focus on an aspect that is becoming increasingly important for Google: the number of visits that a specific content or post is receiving.
Why has Google started to pay attention to traffic?
Google aims to create a search engine that reflects reality . What does this mean in concrete terms? It wants its algorithm to reflect as closely as possible what a human being would recommend given all the information in the world at their disposal (which is obviously not possible for a human being).
The fact that a website has a lot of visitors at a given time can be interpreted as the fact that it has gone viral for some reason. If it is a topic that is relevant to many people, a search engine should also give it more relevance in search results.
Consequently, a spike in traffic on a website often results in an improvement in Google rankings for that specific content. It also has to do with the fact that user behavior is analyzed. Simply increasing traffic that results in poor metrics in terms of time spent or page views will achieve exactly the opposite effect.
Carlos Bravo12
I don't talk much about SEO, you know that there are people who know much more about this topic than I do. When you move in the world of online marketing, it is inevitable to master the basics of web positioning.
web trafficPhoto rights by Fotolia
The most relevant criteria are constantly evolving, so it is japan phone number not enough to have trained once and then forget about the subject. Summer is also a good time to train in SEO.
Today I am going to focus on an aspect that is becoming increasingly important for Google: the number of visits that a specific content or post is receiving.
Why has Google started to pay attention to traffic?
Google aims to create a search engine that reflects reality . What does this mean in concrete terms? It wants its algorithm to reflect as closely as possible what a human being would recommend given all the information in the world at their disposal (which is obviously not possible for a human being).
The fact that a website has a lot of visitors at a given time can be interpreted as the fact that it has gone viral for some reason. If it is a topic that is relevant to many people, a search engine should also give it more relevance in search results.
Consequently, a spike in traffic on a website often results in an improvement in Google rankings for that specific content. It also has to do with the fact that user behavior is analyzed. Simply increasing traffic that results in poor metrics in terms of time spent or page views will achieve exactly the opposite effect.