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But while the world of video games has some similarities

Posted: Tue Feb 11, 2025 6:39 am
by Bappy11
Gaming platforms such as Fortnite, Minecraft or Roblox have a lot in common with the principle of the metaverse: It is about a space in which the gaming community can come together for activities that go beyond the actual game. Events such as virtual concerts by real artists have emerged. Shopping events also take place virtually, where, for example, avatars can be personalized with exclusive clothing from brands such as Balenciaga or art objects are sold as NFTs .
A to the possibilities offered by the metaverse, there are also fundamental differences between the concepts. Video games limit the number of users and do not allow users to access different digital worlds without logging out of one platform and logging back in to another (for example, to switch from Fortnite to Roblox). They also typically do not include non-entertainment activities, such as virtual business meetings or distance learning activities . These are the activities that are driving companies to turn to the metaverse.

The COVID-19 pandemic's social distancing measures have forced many companies to thailand telegram rethink their customer engagement strategies. One method borrowed from the world of video games to create immersive experiences that don't have the constraints of physical encounters is gamification. Fun activities around a brand go a long way in strengthening the connection with customers, and that works in the virtual space too - like when Disney offers a virtual scavenger hunt in Disneyland .

This can also be a great way to motivate employees and improve their performance within companies, especially on tasks that are otherwise not very fun. For example, allowing team members to win points for answering a quiz about the company's safety standards can make the whole thing a little more fun.