Set up your content pillars using key terms and core topics
Posted: Sun Feb 09, 2025 7:11 am
Steve Linney
Find your competitors.
Dig into their keywords and add good ones.
Stand back and listen.
Don Dingee
What questions should you ask yourself when prioritizing your keyword list?
Everyone’s questions should be different. Every business is different, and each goal and audience needs to be considered before choosing the right keywords for your company. Below we have some considerations to keep in mind. Also, check out our 2020 guide to keyword research for more ideas.
Which keywords will actually convert? We have had great success tunisia mobile database skipping the top keywords with all the search volume. Going after the lower volume, long tail keywords will result in more conversions in less time.
Greg Gifford
Are these keywords really valued by customers? Do they care?
Alice Bordez
Three questions to ask: 1. What are people looking for? 2. How many people are searching for it? 3. In what format do they want the information?
Ben Austin
What words best describe the services we provide to our clients? How would potential clients who are not familiar with our industry and what we offer express their search needs?
Find your competitors.
Dig into their keywords and add good ones.
Stand back and listen.
Don Dingee
What questions should you ask yourself when prioritizing your keyword list?
Everyone’s questions should be different. Every business is different, and each goal and audience needs to be considered before choosing the right keywords for your company. Below we have some considerations to keep in mind. Also, check out our 2020 guide to keyword research for more ideas.
Which keywords will actually convert? We have had great success tunisia mobile database skipping the top keywords with all the search volume. Going after the lower volume, long tail keywords will result in more conversions in less time.
Greg Gifford
Are these keywords really valued by customers? Do they care?
Alice Bordez
Three questions to ask: 1. What are people looking for? 2. How many people are searching for it? 3. In what format do they want the information?
Ben Austin
What words best describe the services we provide to our clients? How would potential clients who are not familiar with our industry and what we offer express their search needs?