They do influencer marketing
Posted: Sun Feb 02, 2025 6:59 am
User content builds trust with your customers, but at the same time influencer marketing can also help you, especially if you know how to choose your brand ambassadors.
Red Bull did an incredible job leveraging this marketing strategy, featuring content posted by influential athletes such as cyclists, runners, and divers.
These athletes are either sponsored by Red Bull or participate in events sponsored by the company.
This way, they ensure that the Red Bull brand is present in one way or another, whenever the athletes share their videos and images.
Neymar
Campaign: Neymar Jr's Five .
They never stop reinventing themselves
Red Bull has shown us several times that it is a leading marketing company armenia phone data not just a producer and distributor of energy drinks. It knows how to adapt to changes and how to adopt technologies and transform them into advantages.
They started by investing in radical sports and adventures, but the ultimate goal was to create brand awareness that would ultimately lead to loyalty among their fans and customers.
In their branding strategy , everything they do is related to the brand through carefully placed products and slogans.
It's good to convince your target audience to follow your brand, but why stop there? Red Bull always tries to target another niche and expand to new audiences. Even because there are people who don't play sports, but like the energy drink.
The Red Bull Music Academy , for example, was created with artists in mind who also need more energy.
Red Bull TV , a digital video service that showcases the brand's world at live global events, has been created to reach a wide range of potential consumers. This product is available to broadcasters, on TV apps (Amazon Fire TV, Apple TV, Chrome Cast, Kindle Fire, Xbox 360 and other Smart TVs) and also online on its website.
Lastly, Red Bull ContentPool is also a great way to get involved with Red Bull content. This site is where the brand is providing high-quality photos and videos for editorial use, content creators like news agencies, TV stations, among others. The interesting fact is that you won’t see a watermark on the photos, but you will see the logo used somewhere in the content.
There are other interesting projects that are making Red Bull the best media company, you can check them out on this media room page .
Red Bull did an incredible job leveraging this marketing strategy, featuring content posted by influential athletes such as cyclists, runners, and divers.
These athletes are either sponsored by Red Bull or participate in events sponsored by the company.
This way, they ensure that the Red Bull brand is present in one way or another, whenever the athletes share their videos and images.
Neymar
Campaign: Neymar Jr's Five .
They never stop reinventing themselves
Red Bull has shown us several times that it is a leading marketing company armenia phone data not just a producer and distributor of energy drinks. It knows how to adapt to changes and how to adopt technologies and transform them into advantages.
They started by investing in radical sports and adventures, but the ultimate goal was to create brand awareness that would ultimately lead to loyalty among their fans and customers.
In their branding strategy , everything they do is related to the brand through carefully placed products and slogans.
It's good to convince your target audience to follow your brand, but why stop there? Red Bull always tries to target another niche and expand to new audiences. Even because there are people who don't play sports, but like the energy drink.
The Red Bull Music Academy , for example, was created with artists in mind who also need more energy.
Red Bull TV , a digital video service that showcases the brand's world at live global events, has been created to reach a wide range of potential consumers. This product is available to broadcasters, on TV apps (Amazon Fire TV, Apple TV, Chrome Cast, Kindle Fire, Xbox 360 and other Smart TVs) and also online on its website.
Lastly, Red Bull ContentPool is also a great way to get involved with Red Bull content. This site is where the brand is providing high-quality photos and videos for editorial use, content creators like news agencies, TV stations, among others. The interesting fact is that you won’t see a watermark on the photos, but you will see the logo used somewhere in the content.
There are other interesting projects that are making Red Bull the best media company, you can check them out on this media room page .