Checklist for checking your website once a month

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A monthly assessment of the portal is quite sufficient to notice technical shortcomings in time, increase efficiency and traffic.

It is important to monitor the following characteristics:

Security . Make sure there is no malicious content on the site using Google Safe Browsing, Sucuri SiteCheck or Quttera. To protect the resource from unauthorized access and secure user data, you need to install an SSL certificate from a trusted center. All hacking attempts are recorded in a separate file, and pages that require limited access cannot be displayed without permission.

Statistics . It is necessary to track the level of buy bitcoin email list attendance in order to understand how effective SEO promotion, affiliate links, advertising are. For this purpose, it is recommended to use Yandex.Metrica, Google Analytics, Liveinternet.

Site statistics

Search results . Make sure that indexing is correct, evaluate the site's place in the list of resources for the user's request, formed by the main search engines. It is equally important to look at content optimization. In this case, the following services will be useful: AllPositions, SE Ranking.

Checklist for checking your website once a quarter
Three months is a fairly long period of time during which content becomes outdated, resource ranking factors in search engines change, or measures taken to ensure convenient use of the site do not show their best side. Therefore, the site verification checklist involves assessing usability and SEO based on the following indicators:

Images . Illustrations should match the text, and image optimization is also necessary, i.e. the presence of signatures, titles, and "alts".

Meta tags . The title and description contain search queries, so once a quarter it is worth re-assembling the semantic core, changing the meta tags as needed.

Texts . Information tends to lose relevance, so inaccuracies need to be corrected in a timely manner.

Web forms and automated chatbot messages . It is important that they are in good working order, and that the bot can provide relevant advice to a potential consumer of the company's services.

Automation of regular tasks . This includes creating new pages based on ready-made layout, sorting pages by sections, and updating prices. Such work can be automated using appropriate software solutions.

Code validity . This indicator is reflected in the indexing of pages by search robots and is one of the ranking factors. HTML must be written according to a certain standard. It is difficult to detect errors here without specialized education, so it is worth using the Validator W3, Jigsaw W3 tools.