To explain with data:
Posted: Sat Feb 01, 2025 10:05 am
Salesforce shows that personalized emails increase open rates by 29% and click-through rates by 41%.
For example, a title like “Hi Ayse, check out our new products!” is much more effective than a generic title. You can also customize your email content by analyzing users’ demographic information, previous shopping behavior, or interests. Additionally, emails sent during user-active hours provide higher engagement.
4. Zero-Click Marketing
Google and similar platforms allow users to access the information sri lanka whatsapp number database they need directly on search results pages. According to Ahrefs data , 65% of all Google searches result in zero clicks. This allows users to obtain information without being directed to websites. For brands, this means reshaping their SERP (search engine results page) strategies. By optimizing your content with schema markup and rich snippets , you can help search engines understand your site better and gain more visibility on results pages. This strategy increases your brand’s authority and creates awareness, even if it doesn’t get clicks.
5. The Rise of Video Content
Video content continues to be at the center of digital consumption, with short videos and educational content helping brands build stronger connections with consumers.
For example, a title like “Hi Ayse, check out our new products!” is much more effective than a generic title. You can also customize your email content by analyzing users’ demographic information, previous shopping behavior, or interests. Additionally, emails sent during user-active hours provide higher engagement.
4. Zero-Click Marketing
Google and similar platforms allow users to access the information sri lanka whatsapp number database they need directly on search results pages. According to Ahrefs data , 65% of all Google searches result in zero clicks. This allows users to obtain information without being directed to websites. For brands, this means reshaping their SERP (search engine results page) strategies. By optimizing your content with schema markup and rich snippets , you can help search engines understand your site better and gain more visibility on results pages. This strategy increases your brand’s authority and creates awareness, even if it doesn’t get clicks.
5. The Rise of Video Content
Video content continues to be at the center of digital consumption, with short videos and educational content helping brands build stronger connections with consumers.