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Instant messaging for businesses

Posted: Sat Feb 01, 2025 5:44 am
by rochon.a1.119
These are the current areas of application of AI in digital marketing.

New utilities are sure to arrive soon.

Specific fields of action of AI in digital marketing
As we have seen, the fields of action of AI are natural language, artificial vision, robotics and speech recognition.

Let's see how they are already being used and what their applications will be in the future.

Messenger and WhatsApp are already being used as the main communication system by major brands.

The goal is to offer fluid direct contact and higher quality customer service.

Whatsapp Business provides specific automation tools for businesses.

Although still a bit basic, this app has features like automatic sweden mobile database welcome messages or away messages.

The most interesting thing is its automatic quick response options that help improve communication with users.

You can find more information about WhatsApp Business at this link .

Facebook Messenger for Businesses, on the other hand, allows you to create an ad based on a guided and automatic process of asking users questions.

This helps to gain insight into the interests of potential customers.

Rankbrain
Rankbrain is Google's artificial intelligence system based on machine learning. It is used to better process search results.


RankBrain's main task is to interpret query phrases in order to deduce user intent.