Recreate dead content
Posted: Wed Jan 29, 2025 5:41 am
But what if you don’t have any existing content relevant to the broken link? The solution is simple: recreate it.
Study cache versions of the dead page using the Wayback Machine. Look at the structure, content, and purpose to understand what made it valuable.
Broken link
Screenshot of a broken link page
Image source
Rescued page using the Wayback Machine
Screenshot of a page on Wayback machine before it became a broken link
Image source
Then, create a fresh, updated version of the content. Add ivory coast mobile numbers list your own unique insights or more current data.
Mention this updated content in your outreach email to demonstrate its value as a replacement.
Offer to help beyond the link
Let’s face it. The whole point of broken link building is to secure a backlink. However, offering additional value can make your outreach stand out.
Instead of just suggesting your link as a replacement, go the extra mile and point out other issues on their site, such as additional broken links, outdated resources, or formatting problems.
Why does this work?
It positions you as a helpful resource rather than someone who’s only focused on self-promotion. It creates goodwill and helps you establish a positive relationship with the site owner.
This increases your chances of securing the backlink. It also opens the doors for future collaborations.
Study cache versions of the dead page using the Wayback Machine. Look at the structure, content, and purpose to understand what made it valuable.
Broken link
Screenshot of a broken link page
Image source
Rescued page using the Wayback Machine
Screenshot of a page on Wayback machine before it became a broken link
Image source
Then, create a fresh, updated version of the content. Add ivory coast mobile numbers list your own unique insights or more current data.
Mention this updated content in your outreach email to demonstrate its value as a replacement.
Offer to help beyond the link
Let’s face it. The whole point of broken link building is to secure a backlink. However, offering additional value can make your outreach stand out.
Instead of just suggesting your link as a replacement, go the extra mile and point out other issues on their site, such as additional broken links, outdated resources, or formatting problems.
Why does this work?
It positions you as a helpful resource rather than someone who’s only focused on self-promotion. It creates goodwill and helps you establish a positive relationship with the site owner.
This increases your chances of securing the backlink. It also opens the doors for future collaborations.