You Can’t Sell If You Aren’t Marketing
Posted: Wed Jan 29, 2025 4:45 am
My first question is always— who is reading it? Who is receiving it?
If the answer isn’t small business owners and business leaders, I pass.
You Don’t Need To Be Everywhere
Don’t get caught up in the idea that you have to be everywhere— you don’t! You need to be in the right places.
You have a great marketing avenue with social media.
Ask yourself where your prospects hang out and communicate online; what are they reading, commenting on, sharing?
Then go there, with your message, consistently.
You Can’t Be Selling 7 Times
Conventional wisdom says you have to be in front finland telegram data of your prospects at least 7 times in order to make an impression.
However, you can’t be SELLING 7 times.
So, get creative on how you show up.
You want them to get used to you, to see you as an expert in your field and therefore want to be engaged with you.
Earlier I said you have to be consistent. You can’t do one thing and wait for it to work.
Marketing is about gaining exposure and credibility.
You want to be top of mind when someone is ready to make a buying decision.
There’s no question that it’s work. It just doesn’t have to be hard work!
Follow the steps outlined here and then build on them. Get yourself out there.
If the answer isn’t small business owners and business leaders, I pass.
You Don’t Need To Be Everywhere
Don’t get caught up in the idea that you have to be everywhere— you don’t! You need to be in the right places.
You have a great marketing avenue with social media.
Ask yourself where your prospects hang out and communicate online; what are they reading, commenting on, sharing?
Then go there, with your message, consistently.
You Can’t Be Selling 7 Times
Conventional wisdom says you have to be in front finland telegram data of your prospects at least 7 times in order to make an impression.
However, you can’t be SELLING 7 times.
So, get creative on how you show up.
You want them to get used to you, to see you as an expert in your field and therefore want to be engaged with you.
Earlier I said you have to be consistent. You can’t do one thing and wait for it to work.
Marketing is about gaining exposure and credibility.
You want to be top of mind when someone is ready to make a buying decision.
There’s no question that it’s work. It just doesn’t have to be hard work!
Follow the steps outlined here and then build on them. Get yourself out there.