If we talk, for example, about the music segment, then as of October 2021, 80% of users find new music thanks to the application, and some artists became popular precisely thanks to this application. Agree, it is difficult to stay outside this platform, which is a trendsetter.
If a user spends more and more time on TikTok, their focus on other platforms decreases. And it is understandable that a business or online marketer may not get some of the results they had predicted.
TikTok has established itself as a video platform, not a social network. Sound is the primary source of information and experiences.
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Many new discoveries about trends, products, and brands into their lives. Today, not cambodia rcs data all brands or businesses are used to the fact that you can actively enter the platform and promote your goods, products, or services.
Although 92% of content consumers said they were ready or had already taken a targeted action, depending on what the brand's goal was – sales, subscriptions, etc.
Everything indicates that TikTok has the potential for business and brand development . The platform is constantly changing, with new opportunities emerging both for content creators and in terms of commercial opportunities and advertising settings.
50% of users claim that this network has brought
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