What does it mean?
Posted: Mon Jan 27, 2025 9:30 am
Mention is when the brand name is inserted in a context without a link to your site; citation is the same as mention but with a link, usually to the home page; deep link is a link with a keyword that usually connects to an internal page of the site.
The work that needs to be done is to create balance between these three elements, the more balance there is, the better the work is done, going unnoticed by the spotlight of Google controls.
You don't necessarily have to work with this order, so a belize whatsapp number database mention, a citation and a link, but you can also start the other way around, the important thing is that over time you rebalance everything.
Is link building only online?
A very important thing that many underestimate is to exploit offline.
Let's say you create articles that end up in a themed newspaper and in these articles you mention your brand. People will start searching for your brand name, both as a normal search and with Google's voice search.
Google stores all this information and your organic positioning will also benefit from it. Therefore, mentions must be strengthened also offline and not only on the web.
The work that needs to be done is to create balance between these three elements, the more balance there is, the better the work is done, going unnoticed by the spotlight of Google controls.
You don't necessarily have to work with this order, so a belize whatsapp number database mention, a citation and a link, but you can also start the other way around, the important thing is that over time you rebalance everything.
Is link building only online?
A very important thing that many underestimate is to exploit offline.
Let's say you create articles that end up in a themed newspaper and in these articles you mention your brand. People will start searching for your brand name, both as a normal search and with Google's voice search.
Google stores all this information and your organic positioning will also benefit from it. Therefore, mentions must be strengthened also offline and not only on the web.