The face of customer service is the charming girl at the reception. However, the customer does not deal only with her. There are several channels of communication between the client and the company
By phone
There are hotline numbers on the telegram dating philippines product labels. A special employee answers the buyer's call and solves his problem.
Every website has a "Contacts" option and links to it.
In messengers and by email
In January 2023, WhatsApp had two billion users. Most buyers have a mobile phone, and with it, email and messenger chats. These are the most convenient tools for communication, they are always at hand.
More than 70% of buyers would like to contact the selling company via instant messaging.
Using the knowledge base
It is advisable to have a page on the website with answers to customer questions and precise operating instructions for all products.
An example is the Apple Corporation website, where the support page has links for iPhone and Android owners who want to transfer data from their device. Visitors to the site, after reading the instructions, solve the problem themselves.
On social networks
Companies publish information about new products and changes in customer service on social networks. It is also convenient to answer questions from the audience there.
Social Media Promotion
Source: shutterstock.com
Chatbot on the website or in the messenger
Chatbot is a modern communication tool that significantly simplifies the work of customer service managers. More and more companies use it, relieving the workload of employees. Bots answer questions, provide useful links.
Live
Indispensable employees are sales consultants working directly on trading platforms. Successful companies do not skimp on training these specialists. After all, the client's choice and decision to make a purchase often depend on their competence.
In 2012, Apple developed a psychology course that taught employees how to gesture correctly. Since then, the company's customer loyalty index has risen from 58 to 72 points. This is one of the highest results in the world among electronics sellers.
Components of customer service
The level of customer satisfaction depends on several factors. Let's consider the conditions that are considered necessary in world practice to increase the customer focus of a company.
Staff training
The success and popularity of a trademark are directly related to the level of professional training of the staff. Effective management of employees results in their dedication to the interests of the company. The correct behavior of employees: politeness, endurance, attention to the problems of the buyer - creates a good impression of the company, trademark and product.
Multichannel
The buyer contacts the manager in a way convenient for him. When a company does not use one of the channels, it loses the audience for which this method is familiar. In general, buyers prefer sellers who use the full range of modern communication methods.
Making a payment
The company's client must have access to all payment methods that are convenient for him. Otherwise, he refuses to make a purchase. The following options exist for the receipt of funds from the buyer to the seller:
cash transfer;
bank debit and credit cards;
electronic wallets;
cash on delivery in case of sending the order by mail.
A significant portion of buyers prefer to pay in installments. Many willingly buy on credit. These are traditional ways to increase the number of customers, especially if the execution of such a procedure takes a minimum of time.
6 channels of communication with clients
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