Use a Preferences Page to manage subscriptions
Posted: Sun Dec 22, 2024 6:10 am
For this solution, we first need to set up some public dynamic lists to display on our preferences page. Luckily, my colleague Laura has already created a fantastic blog on using dynamic lists on your Pardot Preference Page. Once you have this all set up, you can continue onto the following steps.
1. In Pardot, head to Marketing > Emails > Preferences Page
Screenshot of preference page in Pardot
2. Select the Preference Page that you would like mobile phone number in cambodia to use, and then click Edit’ in the top right hand corner. You can now edit the form’ and thank you’ content that will display on your Preferences Page.
Screenshot of edit email preferences page
3. Press Save’.
4. Click the link to preview your Preferences Page. You should be able to see all your public lists in the preview, but email recipients will only be able to see dynamic lists that they are already a part of.
And that’s it! With your Pardot unsubscribe process strategically set up, you can feel more confident that prospects will stay in your mailing list and better engaged with your content. If during the process you need support, the MarCloud team is here to help.
This blog was written before Pardot was renamed to Marketing Cloud Account Engagement. You can read more about the name change and what it means here.
One of the biggest questions we receive from clients regarding the Google Analytics native connector in Pardot is, Why are we noticing discrepancies between Google Analytics data and the pre-built reports in Pardot?’. If you are using Google Analytics and Pardot, you may be asking yourself the very same thing. Which do you believe, Pardot vs Google Analytics?
As this is such a frequently asked question, here are a few explanations for why it's unlikely that the two reporting tools will ever show the exact same data, and how we can use the B2B Marketing Analytics App to combine the two tools for more accurate reporting.
1. In Pardot, head to Marketing > Emails > Preferences Page
Screenshot of preference page in Pardot
2. Select the Preference Page that you would like mobile phone number in cambodia to use, and then click Edit’ in the top right hand corner. You can now edit the form’ and thank you’ content that will display on your Preferences Page.
Screenshot of edit email preferences page
3. Press Save’.
4. Click the link to preview your Preferences Page. You should be able to see all your public lists in the preview, but email recipients will only be able to see dynamic lists that they are already a part of.
And that’s it! With your Pardot unsubscribe process strategically set up, you can feel more confident that prospects will stay in your mailing list and better engaged with your content. If during the process you need support, the MarCloud team is here to help.
This blog was written before Pardot was renamed to Marketing Cloud Account Engagement. You can read more about the name change and what it means here.
One of the biggest questions we receive from clients regarding the Google Analytics native connector in Pardot is, Why are we noticing discrepancies between Google Analytics data and the pre-built reports in Pardot?’. If you are using Google Analytics and Pardot, you may be asking yourself the very same thing. Which do you believe, Pardot vs Google Analytics?
As this is such a frequently asked question, here are a few explanations for why it's unlikely that the two reporting tools will ever show the exact same data, and how we can use the B2B Marketing Analytics App to combine the two tools for more accurate reporting.