The articles are also united under a single blog category
Posted: Sat Jan 25, 2025 3:52 am
This is the main article - a guide to the hub sections. On the gray background is the main menu of the hub with links to other articles.
The screenshot shows the Growth Marketing Hub. It is one of five hubs we created in Dashly. It contains 59 articles written using Chat GPT. The hub posts reinforce each other by using keywords of a single topic. As a result, they brought us +18% of website traffic 4 months after publication.
How to attract targeted traffic using content hubs? Dashly SEO manager Anastasia Sukhareva will tell you about this in a series of seven articles.
To make sure you don't miss the release of new parts, subscribe to my TG channel From 0 to 1 again .
And the first step is finding topics.
1. Describe the tasks of the target audience that your australia email list product solves, their pain points and interests, and the features of your product.
Additionally, look at the topics that your competitors write articles about.
For example, my list at the time of working with hubs:
2. Supplement with wording options and relevant terms
In addition to your own ideas and client formulations, I advise you to google each problem/feature/pain in incognito mode and look at competitors' content.
3. Let's go check the potential of the topic in SemRush (or any similar service)
We enter the keys of the first and second columns from your table into the search one by one, select the country USA and look at Volume, Keyword Difficulty, CPC and Keyword Ideas.
Here you can watch a video instruction on working with Semrush .
Volume shows how often users search for a term on the Internet. The higher this number, the better .
Keyword Difficulty shows how difficult it will be to compete with other sites for high positions for a specific keyword. This indicator is usually assessed on a scale from 0 to 100, where 0 is very easy, and 100 is very difficult. Our KD option is up to 40. You can take it higher, but you will not be able to do without external links (usually a paid pleasure). You will need a lot of them.
CPC is an additional metric that in our case shows whether your competitors are investing money in paid advertising for this keyword. If the indicator is higher than $6, then there may potentially be good conversions.
Keyword Ideas - variations of all queries (potentially subtopics) that your target user uses to search for content on your topic.
We need to look at them in more detail, so we click “View all keywords”.
The task is to understand whether there are enough requests for individual hub articles
Important: This is a preliminary, not a final choice of the keys themselves (the second will be in the next article)
Method 1: To do this, look at the first or second page of the list. Based on your knowledge of your product and target audience, you already have a rough idea of which queries you can potentially write separate articles for.
The screenshot shows the Growth Marketing Hub. It is one of five hubs we created in Dashly. It contains 59 articles written using Chat GPT. The hub posts reinforce each other by using keywords of a single topic. As a result, they brought us +18% of website traffic 4 months after publication.
How to attract targeted traffic using content hubs? Dashly SEO manager Anastasia Sukhareva will tell you about this in a series of seven articles.
To make sure you don't miss the release of new parts, subscribe to my TG channel From 0 to 1 again .
And the first step is finding topics.
1. Describe the tasks of the target audience that your australia email list product solves, their pain points and interests, and the features of your product.
Additionally, look at the topics that your competitors write articles about.
For example, my list at the time of working with hubs:
2. Supplement with wording options and relevant terms
In addition to your own ideas and client formulations, I advise you to google each problem/feature/pain in incognito mode and look at competitors' content.
3. Let's go check the potential of the topic in SemRush (or any similar service)
We enter the keys of the first and second columns from your table into the search one by one, select the country USA and look at Volume, Keyword Difficulty, CPC and Keyword Ideas.
Here you can watch a video instruction on working with Semrush .
Volume shows how often users search for a term on the Internet. The higher this number, the better .
Keyword Difficulty shows how difficult it will be to compete with other sites for high positions for a specific keyword. This indicator is usually assessed on a scale from 0 to 100, where 0 is very easy, and 100 is very difficult. Our KD option is up to 40. You can take it higher, but you will not be able to do without external links (usually a paid pleasure). You will need a lot of them.
CPC is an additional metric that in our case shows whether your competitors are investing money in paid advertising for this keyword. If the indicator is higher than $6, then there may potentially be good conversions.
Keyword Ideas - variations of all queries (potentially subtopics) that your target user uses to search for content on your topic.
We need to look at them in more detail, so we click “View all keywords”.
The task is to understand whether there are enough requests for individual hub articles
Important: This is a preliminary, not a final choice of the keys themselves (the second will be in the next article)
Method 1: To do this, look at the first or second page of the list. Based on your knowledge of your product and target audience, you already have a rough idea of which queries you can potentially write separate articles for.