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Pay attention to the context

Posted: Wed Jan 22, 2025 6:34 am
by asikurrahmanshuvo
If a user receives 30 hits in a day from the same item, they will end up saturated. And far from staying in their top of mind as a good memory, you will only achieve the opposite. Truly relevant ads that harmonize with the content that the user visits are the ones that interest them and that get conversions. In addition, creating such a related environment will help generate greater recall. The right length. Especially on mobile devices, try to keep the times as short as possible. Don't overuse retargeting .


Although it is a technique that offers real and very good results, you should not overdo it. That is, the moment the user sees that he is being overwhelmed with information about things that office email list he himself has visited, distrust is created. Make sure mobile ads are targeted by Wi-Fi. One of the biggest problems with these devices is that ads consume a lot of data. So your job, if you want to know how to avoid the increase in Ad Blocker usage, is to emphasize this. And avoid showing them on mobile browsing without Wi-Fi.


Effective alternatives The content of your display retargeting campaign ads should be interesting and engaging for the user. Ideally, you should design personalized ads and landing pages focused on the specific products each user has visited . This way, with dynamic and segmented ads, you can prevent retargeting ads from being shown to users who have already purchased your product while maximizing conversions by not exposing them to standard ads. If you're wondering how to increase engagement in digital marketing campaigns, it's because you're working on one of the most important factors today: It's no longer enough to sell, now you have to build loyalty .