I recommend using this method of personalization
Posted: Wed Jan 22, 2025 6:22 am
Marketer's Tips: 5 Ways to Personalize WhatsApp Mailings
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In my articles, I usually talk a lot about the importance of personalization. It helps to increase sales, establish friendly communication with the client and make the newsletter interesting for the recipients.
In this article, I want to look at the personalization methods that are best suited for WhatsApp messaging.
1. Addressing the client by name
When you address a client by name in a message, it bulk sms portugal creates the impression that you have known each other for a long time. Such a message is always perceived better than an impersonal mailing.
I recommend using this method of personalization wherever possible, as it always gives good results.
2. Sending individual offers
Individual offers include unique promotional codes, changes in the discount amount depending on the client’s status, as well as mention of the city, position or company name (the latter applies to B2B mailings).
3. Offering relevant products
Personalizing your existing customer base will help you make truly interesting offers to your customers. One of the most effective methods of increasing sales and improving relationships with recipients is offering products or services that the customer was previously interested in or may be interested in.
For example, if you sell sporting goods, you can offer customers who previously bought a bicycle from you related products: cycling clothing, tools, tires, pumps, locks, bags and much more.
4. Personalization by age
Show more
In my articles, I usually talk a lot about the importance of personalization. It helps to increase sales, establish friendly communication with the client and make the newsletter interesting for the recipients.
In this article, I want to look at the personalization methods that are best suited for WhatsApp messaging.
1. Addressing the client by name
When you address a client by name in a message, it bulk sms portugal creates the impression that you have known each other for a long time. Such a message is always perceived better than an impersonal mailing.
I recommend using this method of personalization wherever possible, as it always gives good results.
2. Sending individual offers
Individual offers include unique promotional codes, changes in the discount amount depending on the client’s status, as well as mention of the city, position or company name (the latter applies to B2B mailings).
3. Offering relevant products
Personalizing your existing customer base will help you make truly interesting offers to your customers. One of the most effective methods of increasing sales and improving relationships with recipients is offering products or services that the customer was previously interested in or may be interested in.
For example, if you sell sporting goods, you can offer customers who previously bought a bicycle from you related products: cycling clothing, tools, tires, pumps, locks, bags and much more.
4. Personalization by age