The Importance of Having a "Fast" Website for Companies

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Digital platforms such as websites or mobile apps are indeed becoming the prima donna among companies trying to digitally transform their businesses. Not without reason, digital platforms are considered a suitable media to be able to reach consumers more widely, without geographical limitations.

The presence of digital platforms such as websites also has a positive impact on a company's marketing strategy, by utilizing consumer data that has been collected through the digital platform.

However, it turns out that there are several qualifications list of israel cell phone numbers in the digital platform that must be met, so that the digital platform can provide maximum positive impact on the sustainability of the company's business, especially on the business strategy that is being and will be implemented. And one of the qualifications in a digital platform such as a website, is the speed of the site or website itself.

Why is site speed important?
Basically, site speed is important to make consumers or users comfortable in browsing the site. This is proven through research conducted by Google that slow websites or sites have a negative impact on visitor growth and product sales, so Google as the most popular search engine in the world includes site speed as one of the assessment parameters.

In addition, site speed has been proven to help the success of digital marketing strategies such as SEO and SEM that you implement, as an effort and strategy for your business to reach a wider market share.

Factors That Make Site Speed ​​Slow
In fact, there are many factors that make a site's speed slow, including the internet network factor used by the consumer themselves, which is actually beyond your control as the website or site owner.

But there are also some factors that are still within your reach, so you can do some optimization and improvements in your website or business site. There are at least two main factors that cause your website or site to be slow, including the following