If with this approach the open rate of letters is good
Posted: Wed Jan 22, 2025 4:40 am
If designed correctly, an e-mail newsletter for an online store can be very effective. The visual component is important here - you need to achieve an ideal combination of the letter content with the font and color scheme. Please note! Marketers recommend experimenting with the E- mail format, for example, designing a letter in the style of a post from a social network. This move is designed for recognition, because a well-known image inspires trust. While SMS and PUSH notifications can only contain motivating information, email newsletters also need useful content, such as a story about the product, interesting facts, and consumer reviews. d9c3d47604d29beb2e1b9884c4660027.jpg Similar letters with a call to purchase will soon most likely end up in spam, and the client will unsubscribe from the mailing list altogether. Those who have subscribed to it are interested in receiving letters with special offers and useful content in equal proportions.
At the same time, informational letters should australia phone number list be thought out no less carefully than sales letters. It is necessary to select topics based on a deep analysis of consumer demand in order to determine what is interesting to the audience. then you can even gradually increase the volume of the mailing. Read also : « How to send a mailing via WhatsApp » IMSI service The main function of the IMSI service is to validate and control the telephone numbers of the customer base. This eliminates the risk of fraud associated with the substitution of SIM cards of online store customers. Using IMSI, you can check whether the SIM card is in the hands of a fraudster before sending the buyer a confirmation code, for example, to log into a personal account or change a password.
If the client does not pass verification, then sending SMS will be suspended. This will help to avoid situations when an intruder gets the opportunity to enter the buyer's personal account, find out his data and even take the order for him. In order not to encounter this and not to lose your clients, you need to use the IMSI service for the online store . In conclusion The information service gives the online store wide opportunities for development. Moreover, business owners today have a lot to choose from: E-mail and SMS mailings, robotic calls, mobile PUSH notifications and IMSI service, which also ensures customer safety. The main thing is to build an effective information strategy. To do this, you need to select communication channels, create a profitable offer, inform the audience, and finally analyze the results. And ready-made solutions will help with this, which, if necessary, can even be integrated with CRM.
At the same time, informational letters should australia phone number list be thought out no less carefully than sales letters. It is necessary to select topics based on a deep analysis of consumer demand in order to determine what is interesting to the audience. then you can even gradually increase the volume of the mailing. Read also : « How to send a mailing via WhatsApp » IMSI service The main function of the IMSI service is to validate and control the telephone numbers of the customer base. This eliminates the risk of fraud associated with the substitution of SIM cards of online store customers. Using IMSI, you can check whether the SIM card is in the hands of a fraudster before sending the buyer a confirmation code, for example, to log into a personal account or change a password.
If the client does not pass verification, then sending SMS will be suspended. This will help to avoid situations when an intruder gets the opportunity to enter the buyer's personal account, find out his data and even take the order for him. In order not to encounter this and not to lose your clients, you need to use the IMSI service for the online store . In conclusion The information service gives the online store wide opportunities for development. Moreover, business owners today have a lot to choose from: E-mail and SMS mailings, robotic calls, mobile PUSH notifications and IMSI service, which also ensures customer safety. The main thing is to build an effective information strategy. To do this, you need to select communication channels, create a profitable offer, inform the audience, and finally analyze the results. And ready-made solutions will help with this, which, if necessary, can even be integrated with CRM.