Complex spelling of your company
Posted: Tue Jan 21, 2025 10:16 am
If your company has several founders, decide on the spot who to armenia whatsapp number database y of registration it will belong to him, and not to the company.
Pitfalls: the founder can leave the company and take the site with him.
One way to be on the safe side is to ask the founder to write a receipt stating that he has no plans for this domain in the event of leaving the company.
Don't forget to renew your domain name annually.
When registering, be sure to specify an email that you actually check so that you don’t miss a notification about the need to renew in a year. If you’re afraid that you might not see the letter in the hustle and bustle, link a bank card for automatic domain renewal.
Pitfalls: If you forget to renew your domain, it can be bought by cybersquatters and then blackmailed.
In order for a business to "move" to the Internet, investments and assets are needed, and this is your domain name, efforts to promote the site. You can lose all this through carelessness.
Brevity in domain name
In the age of lazy and busy people, we recommend using no more than 6 characters in the name: it is easy to remember and easy to perceive by ear. If the name you like is taken but is put up for auction, do not spare money to buy it - it is a good investment in your business. This investment will quickly pay off.
Using two words in a title
By registering a domain consisting of two words, you risk your reputation. Your competitors will take advantage of this scenario. For example, your company will be called foodcort.ru, and your competitor will buy a domain called food-cort.ru and invest in it immediately as much money as you invested in a year. At the very least, such names are hard to remember, and the owner of the site may forget whether there is a hyphen in the name of the site or not. Confusion in search engines: your customers will confuse you with a clone site. It may be shown in the advertising block of search results. Customers will not be able to find you, will not leave you reviews, and, accordingly, at most, you will lose some customers. Negative reviews from one of these companies will spoil the impression of the other, because in a conversation it is unlikely that anyone will mention a hyphen in the name of the site.
If you use two words in the name, register two domain names at once - with and without a hyphen. And in general, buy all spelling variations of your domain name at once. Then your reputation will be in order, your investments will be minimal, and your clients will be happy.
Pitfalls: the founder can leave the company and take the site with him.
One way to be on the safe side is to ask the founder to write a receipt stating that he has no plans for this domain in the event of leaving the company.
Don't forget to renew your domain name annually.
When registering, be sure to specify an email that you actually check so that you don’t miss a notification about the need to renew in a year. If you’re afraid that you might not see the letter in the hustle and bustle, link a bank card for automatic domain renewal.
Pitfalls: If you forget to renew your domain, it can be bought by cybersquatters and then blackmailed.
In order for a business to "move" to the Internet, investments and assets are needed, and this is your domain name, efforts to promote the site. You can lose all this through carelessness.
Brevity in domain name
In the age of lazy and busy people, we recommend using no more than 6 characters in the name: it is easy to remember and easy to perceive by ear. If the name you like is taken but is put up for auction, do not spare money to buy it - it is a good investment in your business. This investment will quickly pay off.
Using two words in a title
By registering a domain consisting of two words, you risk your reputation. Your competitors will take advantage of this scenario. For example, your company will be called foodcort.ru, and your competitor will buy a domain called food-cort.ru and invest in it immediately as much money as you invested in a year. At the very least, such names are hard to remember, and the owner of the site may forget whether there is a hyphen in the name of the site or not. Confusion in search engines: your customers will confuse you with a clone site. It may be shown in the advertising block of search results. Customers will not be able to find you, will not leave you reviews, and, accordingly, at most, you will lose some customers. Negative reviews from one of these companies will spoil the impression of the other, because in a conversation it is unlikely that anyone will mention a hyphen in the name of the site.
If you use two words in the name, register two domain names at once - with and without a hyphen. And in general, buy all spelling variations of your domain name at once. Then your reputation will be in order, your investments will be minimal, and your clients will be happy.