Canada Dataset

In fact, according to Ogilvy data , 74% of consumers identify word of mouth as a key influencer in their purchasing decisions. That’s why referral emails are another of the most important emails for your business. You may already be asking for referrals in your thank you landing page. But are you doing it right in your email marketing campaigns? You can do it in a natural, fun and humorous way. Although what always works best is rewards in exchange for doing so. 4.- Trigger Marketing and discount messages most important emails for your business discount Although email is an ideal channel for building customer loyalty and speaking to them on a one-to-one basis, we cannot forget that the ultimate goal of any campaign is to achieve conversions . In other words, sales. That is why another of the most important emails for your business is focused precisely on this, but using a star resource: discounts.


It is logical that many consumers will repurchase gmail mailing list products they have set their sights on if they have an incentive at hand. And even more so if it is a discount. However, you should be careful: While discounting is effective in generating sales, you need to strike a balance to continue making a profit. Throw them very often, otherwise your profits will suffer. 5.- emails for your business cart According to Statista data, 69.23% of consumers abandon their shopping carts . This practice is therefore becoming a problem for your business. It is up to you to put an end to it. Without a doubt, another of the most important emails for your business is the abandoned cart recovery email. In fact, Blue Core has found that nearly 40.32% of automated cart recovery emails are opened .