You can see this by visiting the sites of Amazon
Posted: Tue Jan 21, 2025 7:08 am
"I'll do the mailings myself, there's nothing complicated about them. No need for an email marketing specialist."
It is possible. If you are ready to constantly work on improving your current email communication systems, conduct research and analyze mailing statistics.
In general, this can be said about any specialist. You can program the site yourself, set up contextual advertising and trading platforms, conduct A/B testing on the site, write content, receive calls, deliver goods and much more
And for those who want to do email marketing on their own, I recommend our practical instructions:
How to create an email newsletter yourself in 90 minutes?
How to set up subscriber base collection?
How to set up a welcome email series?
Using utm_tags in email newsletters .
This will be useful if you are just starting out.
7. "I have an old database. Can I send messages to it?"
Yes, you can, if these are really your subscribers.
After the first 2-4 promotional mailings, pay attention to the users who did not open your letters. And conduct a separate "reactivation" mailing for them.
Offer to unsubscribe or confirm consent to receive mailings to those users who do not open letters. A catchy (possibly even provocative) subject line will help you with this. If you are interested, I can separately describe the intricacies australia whatsapp resource of conducting reactivation mailings in the next article.
i stole a database from my competitors. Can you send out a mailing to it?"
No. And we don't recommend you do this. It's spam.. "How many emails should you send per month?"
There is no exact answer. Let's figure out why.
One of the most important tasks of an email marketing specialist is to find the 20% of the audience that will bring 80% of the results. This means constantly experimenting with different segments, types of mailings and their frequency.
Therefore, much depends on how your audience reacts to different frequencies of emails. For example, some online stores send out newsletters daily, others – 2-3 times a week, and others – 2-3 times a month. For some b2b spheres, it is enough to send 1 letter per month for each segment.
If you are just starting out with mailings, try sending 2 letters to one part of the audience and 6 letters to the other part. Compare the results, weigh the effort and draw conclusions.
It is possible. If you are ready to constantly work on improving your current email communication systems, conduct research and analyze mailing statistics.
In general, this can be said about any specialist. You can program the site yourself, set up contextual advertising and trading platforms, conduct A/B testing on the site, write content, receive calls, deliver goods and much more
And for those who want to do email marketing on their own, I recommend our practical instructions:
How to create an email newsletter yourself in 90 minutes?
How to set up subscriber base collection?
How to set up a welcome email series?
Using utm_tags in email newsletters .
This will be useful if you are just starting out.
7. "I have an old database. Can I send messages to it?"
Yes, you can, if these are really your subscribers.
After the first 2-4 promotional mailings, pay attention to the users who did not open your letters. And conduct a separate "reactivation" mailing for them.
Offer to unsubscribe or confirm consent to receive mailings to those users who do not open letters. A catchy (possibly even provocative) subject line will help you with this. If you are interested, I can separately describe the intricacies australia whatsapp resource of conducting reactivation mailings in the next article.
i stole a database from my competitors. Can you send out a mailing to it?"
No. And we don't recommend you do this. It's spam.. "How many emails should you send per month?"
There is no exact answer. Let's figure out why.
One of the most important tasks of an email marketing specialist is to find the 20% of the audience that will bring 80% of the results. This means constantly experimenting with different segments, types of mailings and their frequency.
Therefore, much depends on how your audience reacts to different frequencies of emails. For example, some online stores send out newsletters daily, others – 2-3 times a week, and others – 2-3 times a month. For some b2b spheres, it is enough to send 1 letter per month for each segment.
If you are just starting out with mailings, try sending 2 letters to one part of the audience and 6 letters to the other part. Compare the results, weigh the effort and draw conclusions.