includes the day and time of sending.
Posted: Mon Jan 20, 2025 10:16 am
We only have one certainty: your audience definitely has an ideal content consumption rate . You may want daily, weekly, or monthly updates. It's up to you to do several tests and figure out what works best. We at 20/80 (our free newsletter with all the best weekly business and marketing news) have discovered that once a week produces the most effective r new zealand b2b leads esults. Once we made this discovery, we have never changed the frequency. But frequency is not enough. It is part of a more complex equation, which also
5) Send the email at the right time Many data analysis agencies have racked their brains to figure out the best day or time to send an email campaign. The truth is, even in this case, each audience and each sector plays by different rules. The only solution is to test as much as possible: send your emails on different days and at different times. Sooner or later you will find the combination that works best on your list. Once you find it, try to always respect it, consistently . Open rates actually increase over time if people get used to receiving your email at a specific time of day.
5) Send the email at the right time Many data analysis agencies have racked their brains to figure out the best day or time to send an email campaign. The truth is, even in this case, each audience and each sector plays by different rules. The only solution is to test as much as possible: send your emails on different days and at different times. Sooner or later you will find the combination that works best on your list. Once you find it, try to always respect it, consistently . Open rates actually increase over time if people get used to receiving your email at a specific time of day.