Classification and evaluation of leads
Posted: Mon Jan 20, 2025 4:46 am
Leads should be categorized based on their value and interest in your product and the interactions they have had with your website. You should consider the following:
Cold leads: without knowing the potential user but who enter our website.
Warm leads: potential users who cio cto email list have interacted with the brand or product but are not yet ready to purchase.
Warm leads: potential users who have shown interest and are ready to convert into customers.
Accompanying the user in the purchasing process
This is the phase where end customers are acquired through sales . The objective is to accompany the user throughout the purchasing process:
Offer different solutions to the problem that the user presents.
Show the added value of your brand or company's products.
Show the user the solution to their problems.
Tracking and loyalty
It is essential to build customer loyalty , maintain a long-term relationship and turn them into brand ambassadors. To do this you must:
Offer personalized attention.
Send follow-up and thank you messages.
Provide technical assistance .
Send satisfaction surveys to help us improve.
Cold leads: without knowing the potential user but who enter our website.
Warm leads: potential users who cio cto email list have interacted with the brand or product but are not yet ready to purchase.
Warm leads: potential users who have shown interest and are ready to convert into customers.
Accompanying the user in the purchasing process
This is the phase where end customers are acquired through sales . The objective is to accompany the user throughout the purchasing process:
Offer different solutions to the problem that the user presents.
Show the added value of your brand or company's products.
Show the user the solution to their problems.
Tracking and loyalty
It is essential to build customer loyalty , maintain a long-term relationship and turn them into brand ambassadors. To do this you must:
Offer personalized attention.
Send follow-up and thank you messages.
Provide technical assistance .
Send satisfaction surveys to help us improve.