Content marketing roles, website drop-off percentage

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A content writer is expected to be eloquent, with a tight grasp of language and a firm hold on grammar and other technicalities. This should also be paired with the creativity to tell stories with their content. I have spent almost five years as a content writer, and the learning curve is unparalleled.

SEO Specialist
Remember how I established earlier that technical soundness is as important as the content itself? An SEO specialist is a driver of all things technical in content marketing.

SEO specialists focus on ensuring each piece of content is properly optimized for search engines. They are also responsible for researching trending keywords, monitoring SEO rankings, and recommending improvements to boost performance.

Graphic Designer/Visual Content Creator
Personally, graphic designers are my favorite folks! They venezuela phone number material are responsible for working with the writers and team lead to create exciting pictorial and graphical representations of the content.

They help the blog be more interesting and vibrant and allow readers to scan the content of the blog in a single glance. They also help simplify complex concepts using visual representation.

Here is an example of how visual representation can help simplify complex concepts. For a blog that I was working on, I had to explain how brands can identify website drop-off percentages.

Rather than explaining the whole calculation process, I collaborated with the designers to create this visual representation:


Source

Isn't this much easier to understand in visual form?