With the decline in advertising dividends

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In response to the needs of various brands, we will also launch a website interactive tool (Web Widget) , allowing you to provide real-time conversation services on your own official website, and conversation specialists can also view and reply in CAAC. Not only conversations, Crescendo Labs Web Widget can also track visitors’ behavioral footprints in real time, match the social identity/membership status of unknown visitors, and even automatically send personalized marketing content and rewards (such as coupons) based on the visitor’s behavior or information. ). We also expect that when brands combine the powerful LINE marketing and dialogue capabilities of MAAC and CAAC,

website interactive tools will become a powerful traffic portal for the brand, quickly expand the traffic pool, and can also add website behavior data to create more powerful hong kong whatsapp phone number personalized interactions! Until the first half of 2025, various functions of the website’s interactive tools will be launched one after another. Stay tuned! See more: Crescendo Labs 2024 Q4 Update: Welcome the new AI assistant! E-commerce, OMO, and automation functions are upgraded again The all-passage layout wakes up sleeping guests!

Remarketing channels are essential To be honest, the simplest way to practice omni-channel marketing is digital advertising. However, whether advertising on social platforms or other channels, selecting the target audience is a huge problem and directly affects ROI performance. In this case, wouldn’t it be the smartest choice to market directly to clearly interested customer groups, especially those consumers who just have to press the checkout button? and the withdrawal of third-party cookies , retargeting strategies have emerged. By targeting people who have shown interest in the brand or product and have a high chance of completing the purchase , including those who have already entered the website to view products, join Objects such as shopping carts can be exposed in a targeted manner to increase conversion rates.