Best practices for SMS marketing

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3 minutes is the time it takes to read an SMS after receiving it. Yes, we must admit that this marketing communication channel has a rather remarkable reading rate.

So, as a business, you will understand that if you know how to use it wisely, it can easily engage your customers and bring more sales .

But here it is, it is important to address good practices, and above all to avoid being perceived as intrusive.

Octopush explains everything to you! You will know everything about SMS marketing, its advantages, the types of messages to send. You will have an answer to the objective of this article, namely: its best practices!

SMS marketing: what is it exactly?
Think of SMS marketing as a communication tool that involves sending text messages to customers or prospects directly to their phone. Reading it does not require internet access.

sms market
This is therefore a quick , personalized and useful way to communicate costa-rica telephone number data with your audience. The bet here: to remain as clear and concise as possible in order to reach your target audience , at the right time. Do you know why SMS is used in marketing? Well, in the vast majority of cases, for:

Promotions and special offers;
Product launches;
Notifications and reminders;
Loyalty programs…
According to findstack, the number of smartphone users worldwide is around 3.90 billion for a global population of 8.16 billion people in 2024. So, wouldn't this be an opportunity for you to exploit the potential of SMS marketing ?

What benefits does SMS marketing bring to businesses?
Are there any particular reasons that make SMS marketing an effective means of communication for businesses? The answer is yes, this type of communication has a number of advantages that should not be overlooked.