Let's imagine that in Bolzano you sell training courses to become a pizza chef, will you ever be able to compete with someone who offers the same service in Naples? Or imagine that you are a marketing expert and you offer useful services for the business but you are unable to attract relevant customers.
Relevant customers might think that: “Marketing specialists are in Milan, while rich people data you are in a small town in Puglia. Two extremely different contexts, Milan renowned for Business and the Apulian village instead for tourism and good olive oil. Your potential customer might think that you are not a real marketing specialist but rather a great connoisseur of olive oil. How can you ever compete with those who enjoy the benefit of a local context that identifies them as specialists in tiles, in Fashion, in Mechanics and so on? The issue of districts exists in almost all sectors, Valenza for goldsmithing, Carpi for knitwear, Le Marche for footwear, Murano and Colle Val d'Elsa for glass, etc.
So whether you are a company that wants to work with customers from all over Italy or a company that is located outside of a certain district and wants to overcome this gap , you need to present yourself to customers in a way that is independent of your location, so in your communication you must avoid using a landline number that through its prefix places you in a certain area (e.
What if your problem is geographical location?
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