Density of competition

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You can also compare the same type of keywords (e.g. paid keywords) or compare the paid keywords of one domain to the organic keywords of another.

Next, you need to choose “intersection type” in your search terms.

If you choose “Keywords unique to first domain,” you’ll be able to view terms you hadn’t considered for your PPC campaigns.

PPC Competitor Strategies - Keyword Gaps

In the first column, you can see the resulting keywords for the first domain, but not for the second domain:

PPC Competition Strategies - Keyword Gaps Column

The report also allows you to drill down into certain data kuwait phone number list and discover more details:

Domain position in paid results for a specific keyword.

Volume.

Cost per click.



Number of results.

Key points to keep in mind
Discover terms and phrases your competitors are using and analyze the data to understand the profitability of a given keyword for your business.

Don't just look at paid keywords, organic keywords can also offer you some great ideas that you shouldn't ignore.

Make sure you don't let other PPC specialists steal your positions!