Although the number of waste crusaders joining the Bulk House uk phone number database community has proven more successful on Weibo, attracting over 2200 fans. Their micro- blog engages the hyper-digitally connected Chinese millennials generating a social enterprise where young adults comprise the majority of their readership.
The movement is gaining steam with comments from followers on Weibo giving each other support and advice about how to live a sustainable life. Comments such as ‘we can make a change!’, while others call on readers to ‘make a contribution to the earth’s ecological environment’ in a bid to create change.
The concept of creating a sense of community via online platforms to inform the next generation of practical tips and guidance about living a sustainable life is gaining momentum. Founded in 2017, the Small Yellow Dog company offers a new dynamic with the ‘Internet of things and intelligent recycling’ and other advanced technology to achieve the domestic-waste front-end classification. (Read more: here and here)Little Yellow