Acquiring customers from all over Poland

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What to focus on when planning local SEO ? The first step is optimization. Before you take specific steps, have professionals do an SEO audit. You will learn what areas you need to focus on to adapt your website to SEO guidelines. However, this is not the end of the challenges. Other activities also play an important role in local SEO. Create and optimize a Google My Business listing. This will make your website visible on Google Maps. Also, try to ensure that links to your website are included in articles posted on local websites.


Another option than local positioning of websites is nationwide positioning. This is gambling data philippine an SEO strategy used by companies interested in having customers from the Baltic Sea to the Tatra Mountains use their offer. In what cases will such a strategy be justified? First of all, owners of online stores should be interested in it. If you have an online store and you sell by mail order, it does not matter to you where the person who ordered a specific product from you lives. You are not in any way connected to a local customer.

In nationwide positioning, there are so-called general phrases. They are not related to a specific region. Positioning an online store is a very tedious process. Competition is fierce in this area. Every store will want to appear in high positions in organic search results for those phrases that will bring the greatest profit. In the case of local positioning, competition was limited to a specific region. When positioning an online store, you have to compete with companies from all over Poland.