And we're not just talking about using Facebook, Twitter or Instagram. There's great potential in social media for us Latin Americans. Basically, it helps us create a professional image that supports our business or personal brand .
That is why we have compiled a detailed series of recommendations to filter out the basic ones and help you take advantage of the content you post on the web.
As entrepreneurs, the first task we must focus on is positioning the content of our business brand on the Internet.
The reality is that within the LATAM community, internet content oman number onsumption is increasing and we are the population with the highest internet consumption and time on social networks .
Let's Start Creating Quality Content
However, the other side of the coin is that we are not the first to create online content. Compared to other countries in Latin America, we are in prehistory in this regard!
We talked a little about this with Diego Noriega in the 1st ExpertIn Live of AMO Growth LINKEDIN: What is it for and how to use it?
Is this important? Yes, you should consider that the content you publish on social media is the means to reach the audience you want . And it is here, in the use of social media, where entrepreneurs find a great opportunity for growth.
So why is it difficult to position content on social networks? It really isn't difficult, in essence there is a kind of shame or mistrust of selling, and this is capable of neutering many startups and SMEs.
Be careful, the fact that many people are sharing content but not generating conversions is because they can still improve their way of moving on social networks. Or because they are not using the right networks for their target audience.