Canada Dataset

TikTok is a free app for making short funny videos. Users make a video, then upload it to the app to edit it with different filters and effects. The edited video can then be shared on your profile. Just like with Instagram, other users can leave a comment on the video or give the video a like. The ...

Since May 14, we have seen the first rollout of Stories on LinkedIn in the Netherlands. And the reactions are varied, from love to hate. I belong to the club of love, but I am also really skeptical and fear a loss of quality for the platform. Because creating valuable and professional content is not ...

Vrijheid
We zouden alleen een algemeen programma opstellen voor de winnaars. Dat was een van onze belangrijkste voorwaarden voor succes. Een programma met enkele vaste elementen, maar verder ook volop ruimte en vrijheid om zelf die dingen te ervaren waar je als studiekiezer belang aan hecht ...

You can also 'restrict' users. This way, unwanted interaction is limited without having to block or unfollow them. Instead of receiving a DM directly, it now comes through your message requests, so the other person can't see whether you've read it or not. Also, other users won't see if this person ...

Continuity : post organic content regularly and at fixed times (this can easily be twice a week, or every other day). Experiment with fixed times in the beginning – you don't know yet when your target group is most active on each channel. Only start running social campaigns on Instagram when there ...

It’s no secret that ephemeral content is popular. Stories are everywhere and livestreams are becoming more common. But why does this type of content work so well? It turns out there’s a psychological mechanism behind it. Research shows that it plays on the ‘ fear of missing out ’ (FOMO) and the need ...

“At de Bijenkorf, we are always looking for effective ways to connect with our target audience with relevant messages. Generation Z is an important target group for us and during the lockdown period we were looking for a way to cut through the noise and increase efficiency. With Dynamic Ads, we can ...

Because two more eggs had appeared around the corner in the meantime, Bas saw a trade. He decided to make advertising space available on the heating stoves in which the eggs would be kept for the next two to three months. In other words, for a few thousand euros, companies could buy visibility on ...

Ownership of personal data is the linchpin in the web that this discussion is about. The power over it will irrevocably return to the user. Are we currently witnessing the definitive breakthrough of the so-called human agency ? I tend to believe so.


The user will increasingly determine for himself ...

And that is the highest score compared to all other channels. More and more consumers prefer to shop online on their smartphone, instead of their laptop. It is therefore no surprise that more and more customers prefer messaging to complete their purchase.

There are more underlying reasons for the ...